Ok, I want you to think back to your childhood for a minute...
You walk into the lunch room, brown paper bag in hand. You scan the room, looking for the perfect seat, find it, and settle in. Everyone is busy dumping out the contents of their bags on the table. You overhear someone mockingly reading the note someone else's mom had packed in with their lunch that said something like, "Go get em' tiger, mommy loves you!" Across the way you hear a girl scream because some boy (who probably had a crush on her) was pretending he had a scrambled brain sandwich with extra oozy bits, when in actuality it was probably egg salad or something. Someone else gets hit in the back of the head with a pretzel that was hurled across the room, it's culinary chaos of the best kind.
Then you dump out your own brown bag to find the same thing you get everyday: a soggy peanut butter and jelly sandwich, crust still on because your mom isn't into wasting food, a little ziplock bag with some half stale potato chips, mostly crumbs because it was the end of the bag, a miniature bottled water, and the last item, the one you were hoping for, a single pack of dinosaur shaped fruit snacks!
Now, you're not particularly in love with fruit snacks, but it's what every kid needs in a lunch bag, if only for one very important reason, the trade.
You scan the table looking for something else you'd rather have than your boring bag of blah sitting in front of you. Then you see it. Gleaming...Shimmering under the flickering glow of fluorescent bulbs. That shiny silver packaging, the bright yellow straw...The Capri Sun. The perfect thing to wash down your oh-so-boring lunch. So you work up the nerve and catch it's owner's eye and utter those magic words, "You wanna trade?"
Ok, come back to me now...
That was fun right? A nice little trip down memory lane? So what's the point? I'm glad you asked! What would you say is the adult equivalent of the lunchroom story I just told? Well, probably a lot of things, but let's focus on the always loved cookout. It's a mingling of friends, coworkers, random neighbors you've never met, and poorly trained pets stealing food off the table. Someone brings some generic brand hot dogs to throw on the grill, someone else maybe brought a six pack of assorted beers they didn't want to drink that's been sitting in their fridge for way too long, but you...You brought Electric Rosé Wine Pouches!
These things are an active, social wine drinker's dream. Going to the pool and can't have glass? No problem, they're literally a juice box! Floating down the river in a kayak and don't want to fumble around with glassware? No problem, again, they're literally a juice box! Getting all dressed up for a fancy night out and don't want to spill on your nice clothes, or risk staining your teeth? No problem because it has a straw, and OMG IT'S LITERALLY A JUICE BOX!
So, what are these things? Well, incase for some odd reason you haven't figured it out yet, they are juice boxes...Filled with wine! Ok, ok we get it. But what does it taste like? I'll be honest, my expectation for juice box wine wasn't very high. I mean, come on, can anything that comes in a pouch (besides baby kangaroos) really be that good? In a word: Yes.
While I don't know the exact grapes that are in there, I can tell you that it is a dry rosé, done in a very traditional style, meaning it's not a sugary fruit bomb. This is a true, honest to god, dry rosé from a pouch.
In addition to just making a cool, delicious product, Electric Rosé is committed to helping better our world. They do this first by, again, making a freaking adult juice box, c'mon now! Secondly, they do this by partnering with an charity called water2wines.org where a portion of all sales go to helping provide clean, sustainable water to people all around the world.
So do yourself, and really the world, a favor by bringing Electric Rosé to your next pool party, day at the lake, or cookout. Stab that little straw into the pouch and just wait, because pretty soon I guarantee you'll be hearing those magic words, "Wanna trade?" (Don't worry, they come six to a pack, so you can keep drinking yours and have enough to go around!)